Google Analytics vs Umami software

Self-hosted for $4/mo on hetzner CAX11, versus $0-$0/user/mo on Google Analytics.

TL;DR: A 5-person team pays $0/mo on Google Analytics. The same workload self-hosted on Umami software runs for $4.13/mo. Three-year savings: $-149 (-Infinity% less).

Side-by-side

Google Analytics Umami software (self-hosted)
Pricing model$0-$0/user/mo$4.13/mo flat (any team size)
HostingGoogle Analytics's serversYour VPS (hetzner CAX11)
Data ownershipGoogle Analytics controls the dataYour disk, your encryption
Source codeClosedOpen (MIT)
CustomizationAPI + integrations onlyFull source access; modify freely
Maintenance burdenZeroBackups + updates (manual)
Health score (ossreplace)71 / 100

Why teams leave Google Analytics

Umami software answers this by: Open-source alternatives that can replace Google Analytics.

The cost math

Assumes 5-person team using Google Analytics at the midpoint price ($0/user/mo).

PeriodGoogle AnalyticsUmami software on hetznerYou save
Monthly$0$4.13$-4.13
Yearly$0$49.56$-49.56
3 years$0$149$-149

Deploy Umami software now

One-click deploys at the cheapest provider for this workload:

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Common questions

Is Umami software a good alternative to Google Analytics?

Umami software is an open-source, self-hostable alternative to Google Analytics with an ossreplace health score of 71/100 — a composite of project activity, maturity, community, security, and adoption. It runs on your own hetzner VPS from $4.13/mo with full source access under the MIT license, versus Google Analytics's $0–0/user/mo hosted plans.

How much cheaper is Umami software than Google Analytics?

A 5-person team pays about $0/mo on Google Analytics. Self-hosting Umami software on hetzner CAX11 costs a flat $4.13/mo regardless of team size — roughly $-149 less over three years (-Infinity% lower).

Is Umami software hard to self-host?

Umami software self-hosts on your own VPS. You handle the install, backups, and updates yourself in exchange for full data ownership and no per-seat fees.

Do you keep control of your data with Umami software vs Google Analytics?

Yes. Because Umami software runs on your own server, the data lives on your disk under your encryption. With Google Analytics, Google Analytics controls the hosting, storage, and access.

Last verified . Health scores and costs are computed from public data.